UCADEMICS

Middlesex University London
Campus: Middlesex University , London
Advertising Public Relations and Branding
3.0 Years • 100% Funding Available
  • 7.1
    Student Satisfaction
  • 90%
    Employability
  • N/A
    Average Graduate Salary / Year

Middlesex is innovating again to offer a new degree in Advertising, PR and Branding that directly responds to an ever-changing business and technology environment. Our degree was developed with industry partners to provide you with the skills you need to succeed. It responds to the new ways people consume, create and share content in the digital era, and recognises that the creation and management of brands are crucial skills for those working in advertising and public relations.

If you are passionate about working in the media, this degree ensures you gain the skills needed to work in a promotional or communications capacity not only in the creative industries but across the business, charity and public sectors.

At Middlesex it’s not just about the how, it’s also about the why. Learn the practical skills to plan and implement campaigns across different media while developing your critical understanding of the important (sometimes controversial) roles advertising, PR and branding play in our culture and politics.

At the heart of the degree is a focus on branding and digital media and you can expect to be taught by award-winning academics as well as professionals with extensive industry experience. Our team have recently produced ground-breaking research on collaborative production in the creative industries, analysed consumer engagement for Google, Louis Vuitton and UBER, as well as providing place branding consultancy and PR advice to a range of external clients. You will work in cutting-edge digital workshops and TV studios to produce adverts and promotional content across all media. You'll emerge with a portfolio of work and the resources and skills necessary to develop your own online brand, enhancing your employability. What’s more, the research, planning and communications skills you’ll be developing are of high value not only for a career in the media but across a wide spectrum of professional, public and private sectors.

London is a global centre for advertising and PR. We take advantage of our location to connect you to the heart of the industry. We offer a programme of visits to industry-related events, and host networking opportunities. Through these links, previous students have succeeded in securing internships with companies such as Warner Media, leading digital agency Infectious Media and global ad giant TBWA. You will be learning through live briefs to find real world solutions as well as gathering insight from current industry leaders during our regular industry networking events. We also champion work placements and give you the opportunity to build a professional network before graduating and kick-starting your career.

Graduates from BA Advertising, PR and Branding will be primed to take on exciting roles across the creative industries and beyond. You will think critically about the media, analyse problems and devise solutions, creating and managing a variety of projects and producing your own creative work.

Course highlights

  • This is the only degree in the UK that brings together advertising, public relations and branding
  • There is a dedicated work placement opportunity in Year two, which provides a launchpad for building your professional network
  • Graduate with the skills, portfolio of work and industry connections that employers demand
  • 100 % assessed by coursework
  • You’ll benefit from a rich guest speaker programme of industry leaders and former students who now work in the industry, which last year included Futerra PR, Ogilvy PR, AMV BBDO, Celtra, Human After All, Thirty Three, Affiliate Window, Energy House Digital, Digitas LBI, TBWA, OMD, Warner Music and Landor

Modules

  • Advertising and PR in Context (30 Credits) - Compulsory
  • Introduction to Media and Society (30 Credits) - Compulsory
  • Media Analysis (30 Credits) - Compulsory
  • Media Production (30 Credits) - Compulsory
  • Communication Techniques (30 Credits) - Optional
  • Media Work (30 Credits) - Optional
  • Promotional Practices (30 Credits) - Compulsory
  • Research Techniques and Approaches (30 Credits) - Compulsory
  • Visual Cultures (30 Credits) - Optional
  • Campaigns and Social Change (30 Credits) - Optional
  • Independent Project (30 Credits) - Compulsory
  • Issues in promotional culture (30 Credits) - Compulsory
  • Language and Power at Work (30 Credits) - Optional
  • Media Events and News Cultures (30 Credits) - Optional
  • Regulating the Media (30 Credits) - Optional
  • Writing the City (30 Credits) - Optional

What do I need to get in?

First, we need to know the country where you finished school or are currently studying in!

We have detected your country as:

United Kingdom

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Entry Requirements for: United Kingdom

280

Overall of 280 in United Kingdom Scale .

You will have developed knowledge and skills that are valuable across the creative industries, most specifically in advertising, public relations, brand strategy/consultancy and Marketing, but also in related roles in a range of sectors. You may go on to become self-employed and run your own business, agency or start-up, or go on to postgraduate study in a cognate area of media communications, media management and marketing.

Recent students successfully gained employment in the following roles after graduating:

  • Creative Copywriter at Forever Beta
  • Marketing Executive at VeryFirstTo
  • Senior Account Executive at Whynot!
  • International Events Director at Innovation Enterprise
  • Social Media Specialist at Marin Software
  • Account Manager at APS Group
  • Researcher at THIRD BRIDGE
  • Student Engagement and Marketing Officer at Compass Group
  • Content and Social Media Manager at HeadShotBG
  • PR Account Executive at Samphire Communications Ltd
  • Community Manager at Adidas
  • Account Executive at TBWA

The students in the last two roles also won the coveted Dean’s Award for Academic Excellence for the highest grades across the School on graduation, exemplifying not just the calibre of the degree but also our vision of how academic achievement and practical expertise go hand in hand.

Do I Have To Pay?

Not if you are a National of one of the following countries:

Austria, Belgium, Bulgaria, Croatia, Cyprus, Czech Republic, Denmark, Estonia, Finland, France, Germany, Greece, Hungary, Ireland, Italy, Latvia, Lithuania, Luxembourg, Malta, Netherlands, Norway, Poland, Portugal, Romania, Slovakia, Slovenia, Spain, Sweden, Switzerland, United Kingdom

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Your funding value: £19.000

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Congratulations, you are eligible for 100% tuition fee funding from the British Government. For more information visit our Student Finance page.


After submitting your application to the University, and being accepted, Ucademics will guide you through all the steps needed for you to apply to the student finance program.

UK and European Union students are eligible for a Tuition Fee Loan given by a British Government Organization called Student Finance England, which is paid directly to your university, independent of your grades or your family’s income.

EU/UK students
International students
£ 9,250
£ 12,500

Tuition Fees are paid per year. The value above represents the tuition fee for the 2018/2019 academic year.
The tuition fees might be subject to minor increases each year due to inflation.


15 January 2019

Applications for the majority of undergraduate courses should arrive at UCAS by 18:00 (UK time) on this day (check course details in our search tool for the correct deadline). The reference needs to be completed before the application can be sent to us.

30 June 2019

If an application is sent to us by 18:00 (UK time) on this day, we’ll send it to the chosen universities or colleges. Applications received after this date will automatically be entered into Clearing.

31 August 2019

The deadline for any remaining conditions to be met – otherwise the university or college might not accept the applicant. Adjustment ends on this date.

20 September 2019

The final deadline for applications to 2019 courses. Applications must arrive at UCAS by 18:00 (UK time).

22 October 2019

The deadline for adding Clearing choices, and for universities or colleges to accept applicants in Clearing.


Middlesex University London
Middlesex University
1
The Burroughs
London
NW4 4BT
NW4 4BT
London
51.589798
-0.228666
020 8411 5555
020 8411 5649
enquiries@mdx.ac.uk
http://www.mdx.ac.uk
Middlesex University London
Middlesex University
1
The Burroughs
London
NW4 4BT
NW4 4BT
London
51.589798
-0.228666
020 8411 5555
020 8411 5649
enquiries@mdx.ac.uk
http://www.mdx.ac.uk
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